Posted by David on Apr 17, 2010 in
Other Stuff I’ve been getting a number of questions about the free Butterfly Marketing PLR Source Code release Mike Filsaime is currently doing, see http://dahsu.com/sE4dLFq.
Below are the reasons you would NOT want to get this.
To quickly refresh your memory, the Butterfly Marketing software is one that lots of very successful marketers, including Mike Filsaime, have used it to manage their product sales process and memberships.
Normally, it came with the $2,000 Butterfly Marketing course and you didn’t get PLR rights to it, Mike is now giving the source code with PLR rights to you for free.
Here is why you should NOT get it…
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Tags: Butterfly Marketing, Butterfly Marketing Source Code, membership sites, sales process, selling products
Posted by David on Jan 27, 2010 in
Other Stuff This is VERY important!
It lists rules every direct marketer, online or off, needs to follow if you take credit cards as a form of payment.
I’ve blatantly stole this from Ryan Lee’s blog, sign up for his Webinar while you’re there.
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Tags: direct response marketing, direct response marketing rules, merchant account, merchant account rules
Posted by David on Dec 2, 2009 in
Other Stuff Truthfully, I’m not a huge fan of 1ShoppingCart but I continue to use it as sort of the lesser of the evils and I’ve tried most of them.
Well, I just found out they’re adding something that is an amazing leap in functionality for them and gives them a big advantage over competing vendors, at least as far as I know.
They actually worked with some Internet Marketers and other online business experts to design and develop this new fantastic new addition to their product.
Their goals were to:
- Increase your revenue by letting you capture more sales from each customer by increasing the order size of each order.
- Be able to immediately market to new customers.
- Have a return on investment (ROI) so high that their customers would flock to it.
- Make it work for all of their customer no matter what they sell.
What they came up with is called Upsell Express and from what I can tell it is a great first attempt and will be a very valuable addition to their service. So much so that if I wasn’t a 1ShoppingCart customer I’d strongly consider becoming one.
Before I explain further, here is a short video showing some of the benefits and features.
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Tags: 1shoppingcart, 1shoppingcart upsell, cross sell, cross selling and up selling, customer upsell, customers value, downsell, how to up sell, how to upsell, how to upsell products, Split Testing, up sell, up selling, up selling cross selling, upsell, upsell and cross sell, upsell cross sell, upsell definition, upsell downsell, Upsell express, upsell offers, upsell page, upselling, upselling and cross selling, upselling cross selling, upsells, what is upsell, what is upselling
Posted by David on Oct 22, 2009 in
Other Stuff Man, those last 2 blog posts on the FTC stuff generated interest; comments and e-mail galore. But that’s over, been there, done that.
You’ve probably heard of Google’s PageRank; well duh!
In my opinion, it hasn’t been important for a long time — I’ve found it distracting at best but now it’s mostly so 2005 – but many people swear by it and make one of their main goals to get a high PageRank.
I lost faith in it when I kept seeing pages with low PageRank on the first page of Google.
I mean who cares what your PageRank is if you aren’t ranking high on the search results for your keywords.
For some reason though, PageRank continues to be associated with high rankings and I just didn’t see it but if people wanted to waste their time achieving it that just made it easier for me to get a high ranking (which I do care about).
Well, that’s all over with.
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Posted by David on Oct 18, 2009 in
Other Stuff I didn’t plan on going into this anymore after my last blog post until there were new things to say but I continue to see a lot of hype that I think needs to be balanced out.
Personally, I don’t think there needs to be so much concern about this and here’s why.
I did some further research, I read other opinions, I read the FTC example scenarios, I read lawyers opinions and I don’t see why people are so freaked out about this.
Is it serious? Yes.
Is it something you need to be concerned about? Sure.
Is it an opportunity? Absolutely
Before I go further into why, I want to remind you that I’m not a lawyer and I don’t know anything about anything! You should check with yours to see how this impacts you, but here is my layman’s view…
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Tags: affiliate internet marketing tip, affiliate internet marketing web, affiliate marketing campaigns, affiliate marketing guide, affiliate marketing online, affiliate marketing strategies, affiliate marketing strategy, affiliate marketing success, affiliate marketing tactics, affiliate marketing techniques, affiliate marketing tips, ftc act, ftc advertising, ftc affiliate marketing, ftc commission, ftc complaints, ftc consumer, ftc consumer protection, ftc law, ftc laws, ftc scam, ftc scams, learn affiliate marketing, testimonial, using customer testimonials, using testimonials
Posted by David on Oct 7, 2009 in
Other Stuff A couple of months ago I wrote a couple of blogs post about the FTC investigations that could have implications on Internet Marketers; see You May Be at Risk, Don’t Let the FTC Shut You Down, Part 1 and You May Also Be at Risk for This, Don’t Let the FTC Shut You Down, Part 2.
I promised to follow up when there was more information.
On October 5, 2009, the U.S. Federal Trade Commission (FTC) approved finals revisions to some guidelines that will have an impact on Internet, and other, marketers; guidelines that haven’t changed since 1980 – almost 30 years ago!
The changes can have a SERIOUS affect on marketers who use testimonials; at least those who use specific types of testimonials, a well as those who get/do reviews and endorsements; with hefty fines involved.
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Tags: affiliate internet marketing tip, affiliate internet marketing web, affiliate marketing campaigns, affiliate marketing guide, affiliate marketing online, affiliate marketing strategies, affiliate marketing strategy, affiliate marketing success, affiliate marketing tactics, affiliate marketing techniques, affiliate marketing tips, ftc act, ftc advertising, ftc affiliate marketing, ftc commission, ftc complaints, ftc consumer, ftc consumer protection, ftc law, ftc laws, ftc scam, ftc scams, learn affiliate marketing, testimonial, using customer testimonials, using testimonials
Posted by David on Aug 25, 2009 in
Other Stuff Today, I’ve got a few small but important things about Google and Facebook I thought you’d want to know about.
You know that I like to let you know about ways to keep yourself and your online businesses safe and that I like to tell you about things I find out before “the masses” know about them.
So, this time I’m going to share a potentially serious and damaging security issue with Facebook apps, a very new test Google has doing that will impact your Web sites and a new service that Google is starting to share with the public.
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Tags: Facebook App, Facebook Apps, Facebook E-commerce, Facebook Security Concern, Facebook Security Concerns, Facebook Security Issue, Facebook Security Issues, Google breadcrumb, Google breadcrumbs, Google PubSubHubbub, PubSubHubbub
Posted by David on Aug 17, 2009 in
Other Stuff 
You’ve probably heard that Google just announced it is coming out with a new, much better search engine; code named “Caffeine” (read Google’s announcement on their blog). This means that Google search as we know it is coming to an end.
For Internet Marketers like us who rely on Google this can be scary but any time Google talks about what they’re doing we need to listen.
Here’s what the blog says:
“…, a large team of Googlers has been working on a secret project: a next-generation architecture for Google’s web search. It’s the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions.”
There’s a lot said in that statement if you read it carefully, here’s what it means, how it affects you and what to do to be miles ahead of your competitors:
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Posted by David on Aug 11, 2009 in
Other Stuff,
Tips & Techniques Think your Google Gmail is safe? Think again!
Yet another flaw in Gmail was recently revealed by security researcher Vicente Aguilera Díaz, who has found previous flaws in Gmail. He found a back door allowing bad guys to repeatedly guess Gmail passwords.
According to his new alert, Google lets anyone with a Gmail account guess another Gmail user’s password 100 times every two hours, or 1,200 times per day.
No “captcha” keeps hackers from guessing passwords and, worst of all, this is per account so if a hacker controls 10 Gmail accounts that’s 12,000 guesses a day, 100 accounts, 120,000 guesses a day, etc.
Gmail accounts cost nothing and it would be easy for a hacker to control a lot more than 100 accounts, I’m sure most control tens of thousands of accounts, if not more.
Then, with a simple software program, a password cracker bot, it would be very easy to “harvest” the password from thousands of Gmail accounts, giving the person complete control over your account and access to all your personal mail and information.
While Google requires the bare minimum for a secure password, 8 characters, they put no other security measures and you could create extremely weak passwords list “aaaaaaaa” or “password”; a lot of people actually do use those.
Fortunately, there is a simple way for you to protect yourself from this problem.
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Posted by David on Aug 7, 2009 in
Other Stuff In my last post, I talked about recent U.S. Federal Trade Commission (FTC) investigations into certain marketing practices that you may unknowingly and innocently do.
While the specific investigation was on “fake blogs” it isn’t a far leap to many of the review sites out there that aren’t really more than affiliate promotion advertising pages.
There is talk that FTC will require explicit disclosure of these sites including social media sites like Facebook, Squidoo and even possibly Twitter.
We also looked at how a possible further step was the move to stop cloaked affiliate links.
There is also a second investigation going on that is also a common enough practice in our Internet Marketing world and I’m pretty sure that that this investigation will result in a ruling that will require some changes into the way some people do things.
Again, you may not do or you may unwittingly do it but you need to be aware of it and change now before the ruling.
What I am talking about is…
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