How to Build a Web Site, Part 2

Posted by David on Feb 4, 2010 in Tips & Techniques

Last time we started looking at how to build a Web site – see http://dahsu.com/wM3WXG9 — including the main ways to get it built.

The last option we looked at was building the site yourself. We’re going to look at how to do that in more depth.

Before we get started let’s do a quick review…

To build a Web site you need to have a domain name (1&1) and a Web hosting account (Blue Host and HostGator links).

You also need software to be able to design and create the Web pages that are part of your Web site; I recommended KompoZer – it’s HTML editor freeware.

After you have that here is what you do…

How to Build a Web Site

Posted by David on Feb 1, 2010 in Tips & Techniques

Web pages are the basic form of communication for the World Wide Web.

Every Web site is made up of Web pages, so everyone who wants to market online needs Web pages; without cash-sucking, profit-pulling Web pages you’ll soon be out of business.

I get a lot of questions about Web pages and how to make your own free website.

So I’m going to do a short series on how to make your own website, one Web page at a time.

It will be for people who don’t know how to create a Web site or who have a Web site and want to be able to make changes to it without have the trouble and expense of hiring someone to do it.

It will be kept simple and basic and afterwards you should be able to get regular sales pages and Web sites done including formatting text, adding pictures and other graphics, and having links to other Web pages (like a shopping cart!); you’ll be making your own website in no time.

If you’ve checked at how much it cost to create a Web site you’ll see people charging less than $100, many charging thousands of dollars and, for large complex sites, it could cost you hundreds of thousands of dollars or more; I’ve charged close to $100,000 for complex, custom-made Web applications.

So being able to make your own free website can save you a lot of money, particularly for new online business owners or those still struggling.

If you want to have a Web site there are 4 main ways to get one:

What Good are Twitter Lists? My 5 Best Uses for Twitter Lists

Posted by David on Dec 17, 2009 in Tips & Techniques

Are Twitter lists good for anything?

That’s a question lots of people, including myself, ask.

Some people say no, what do you say?

To answer that question I decided to put on my thinking cap, do some research and see if there are any good ways to use the list feature in Twitter.

The good news is, I found lots of ways how using lists would make my life and Twitter better, here is my list my top 5 ways:

Tags: marketing twitter, twitter followers, twitter list, twitter list building, twitter list followers, twitter list of followers, twitter list of people, twitter lists, twitter traffic

There is NO Google Duplicate Content Penalty

Posted by David on Sep 23, 2009 in Tips & Techniques

There still seems to be a lot of misunderstanding about Google’s “duplicate content penalty”; so much so that I felt the need to help clear the confusion.

For Internet Marketers there are a lot of good reasons to have duplicate, or mostly duplicate, content.

There are articles to publish at the social media and content sharing sites in support of a specific marketing campaign.

There are sales and squeeze pages that are targeted to different audiences.

There are even content in different languages.

But there is this fear of Google penalizing you for duplicate content, maybe even going so far as removing your Web pages from their search results.

Simply, that is untrue.

Why do I say that?

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Gmail Passwords are Easy to Steal – How to Make a Strong Password

Posted by David on Aug 11, 2009 in Other Stuff, Tips & Techniques

Think your Google Gmail is safe? Think again!

Protect Gmail and Other Passwords with Strong Passwords Yet another flaw in Gmail was recently revealed by security researcher Vicente Aguilera Díaz, who has found previous flaws in Gmail. He found a back door allowing bad guys to repeatedly guess Gmail passwords.

According to his new alert, Google lets anyone with a Gmail account guess another Gmail user’s password 100 times every two hours, or 1,200 times per day.

No “captcha” keeps hackers from guessing passwords and, worst of all, this is per account so if a hacker controls 10 Gmail accounts that’s 12,000 guesses a day, 100 accounts, 120,000 guesses a day, etc.

Gmail accounts cost nothing and it would be easy for a hacker to control a lot more than 100 accounts, I’m sure most control tens of thousands of accounts, if not more.

Then, with a simple software program, a password cracker bot, it would be very easy to “harvest” the password from thousands of Gmail accounts, giving the person complete control over your account and access to all your personal mail and information.

While Google requires the bare minimum for a secure password, 8 characters, they put no other security measures and you could create extremely weak passwords list “aaaaaaaa” or “password”; a lot of people actually do use those.

Fortunately, there is a simple way for you to protect yourself from this problem.
Read more…

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Easy Way to Get Affiliates to Promote Your Squeeze Page

Posted by David on Aug 1, 2009 in Tips & Techniques

I had one of my marketing friends ask me a question about how to get affiliates to promote his free newsletter.

If he sent people to a squeeze page their affiliate link would be lost so there is little incentive to promote for him.

There are some complicated ways to handling this but a more generic and simple to use way was needed.

As we discussed it I had an idea, that turned out to be was easy to do, most people can use it and it worked great.

Using a simple HTML page and an autoresponder, both typical for a squeeze page, you can have your affiliates promote with an affiliate ID and that affiliate will be forever associated with that customer when you send out promotional e-mail; although you can choose which promotions affiliates participate in.

This can be a powerful tool to getting affiliate traffic, one of the best sources of traffic.

If you have any type of a landing page where you are selling directly but getting people to give you their e-mail address then just adding this code means you are ready to get lots of other people sending their subscribers to you.

Here is a step-by-step explanation, with pictures (click on any screen shot to open a larger view in a new window), of how to do this along with any files you’ll need so you can just copy and paste. Read more…

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From The Desk of David

How to Build a Web Site, Part 2

How to Build a Web Site

What Good are Twitter Lists? My 5 Best Uses for Twitter Lists

Are Twitter lists good for anything?

There is NO Google Duplicate Content Penalty

Gmail Passwords are Easy to Steal – How to Make a Strong Password

Easy Way to Get Affiliates to Promote Your Squeeze Page

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