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Best Online Business Models, Part 3: Affiliate Marketing

Posted by David on Sep 16, 2009 in Online Success

Last time we introduced look at business models of selling physical products, what it is and why you should have one.

You can do that using an existing offline business or you can just sell physical products online. You make arrangements with manufacturers and you create Web pages that sell products.

There is a close cousin to that second business model and it is one of the best and most popular business models used today.

This “cousin” gives you some of the same advantages:

  1. You don’t have to create and manufacture products
  2. You don’t have to worry about product delivery
  3. Your customer service requirements are small
  4. Your share of the profits is good

It also provides new benefits:

  1. You don’t have to create as much of the marketing, if you don’t want to
  2. No quotas or purchase obligations
  3. No requirement for handing payment processes, refunds, etc.

This model is so successful that I personally have met people earning many millions of dollars every year using this model almost exclusively and many more earning a nice, consistent income month after month.

I’m talking about …

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Google (and Twitter) Slaps Again

Posted by David on Jul 27, 2009 in Other Stuff

While I was laid up with my poison ivy it seems to have been a pretty “violent” week in the Internet Marketing world.

You may have heard of this but I didn’t until this weekend and I thought I’d let you know in case you hadn’t heard it.

Google “Slaps” Again

Last week, Google “slapped” again — which means they changed their computer algorithm; the set of computer instructions.

From what I can gather from my research, Google decided to seriously dis affiliate marketers; although it potentially can harm anybody so pay attention to this.

The way Google did that is they took away “points” from pages that have affiliate links on the page.

On a simple level, when Google calculates the “value” of a page, like their Quality Score, they have a set of rules in their computer program.

When they go through a page they look for matches to their rules and if they find a match to a rule they add or subtract “points” to the page’s “score”.

When they’re done they have a final score of the page.
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