Facebook has announced that they’ve gotten rid of their old FBML pages so if you have any of those pages on Facebook then you’re in for a big surprise next time you go look at your page.
Of course, like with the Facebook Timelines and so many other things, the scammers and less than ethical people have already started to scare people so they can sell them new products that usually don’t really help.
While I understand and support selling products that actually help people, I really hate this rush to grab cash from the scare tactics.
Facebook is making a major change to their default landing page starting on March 30, 2012 and the online business community is flooded with commentary about how this will ruin online businesses that have been relying on Facebook.
That is just plain ridiculous.
Of course, there are also floods of marketers rushing out new products to market to all these scared businesses.
That is equally ridiculous and dangerous for you.
While it’s still very early and nobody truly understands what will be happening and what impact it may have, we can look at what we know and make some educated guesses on the advantages and disadvantages of what Facebook has told us so far.
I’ve also created a free 32-page report, Timelines for Facebook Pages Will Ruin Your Business… Not!, which you can download below, on what these changes are, what is causing concerns, what is bringing delight and what you need to do to use Facebook to their best advantage; at least as far as I can tell now, look for an update in the future.
Because of that, this blog post will just touch on the basics; you’ll get extra depth in the report.
In addition, I’m going to tell you why I think it doesn’t matter one way or the other.