Posted by David on in
Other Stuff I didn’t plan on going into this anymore after my last blog post until there were new things to say but I continue to see a lot of hype that I think needs to be balanced out.
Personally, I don’t think there needs to be so much concern about this and here’s why.
I did some further research, I read other opinions, I read the FTC example scenarios, I read lawyers opinions and I don’t see why people are so freaked out about this.
Is it serious? Yes.
Is it something you need to be concerned about? Sure.
Is it an opportunity? Absolutely
Before I go further into why, I want to remind you that I’m not a lawyer and I don’t know anything about anything! You should check with yours to see how this impacts you, but here is my layman’s view…
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Tags: affiliate internet marketing tip, affiliate internet marketing web, affiliate marketing campaigns, affiliate marketing guide, affiliate marketing online, affiliate marketing strategies, affiliate marketing strategy, affiliate marketing success, affiliate marketing tactics, affiliate marketing techniques, affiliate marketing tips, ftc act, ftc advertising, ftc affiliate marketing, ftc commission, ftc complaints, ftc consumer, ftc consumer protection, ftc law, ftc laws, ftc scam, ftc scams, learn affiliate marketing, testimonial, using customer testimonials, using testimonials
Posted by David on in
Other Stuff A couple of months ago I wrote a couple of blogs post about the FTC investigations that could have implications on Internet Marketers; see You May Be at Risk, Don’t Let the FTC Shut You Down, Part 1 and You May Also Be at Risk for This, Don’t Let the FTC Shut You Down, Part 2.
I promised to follow up when there was more information.
On October 5, 2009, the U.S. Federal Trade Commission (FTC) approved finals revisions to some guidelines that will have an impact on Internet, and other, marketers; guidelines that haven’t changed since 1980 – almost 30 years ago!
The changes can have a SERIOUS affect on marketers who use testimonials; at least those who use specific types of testimonials, a well as those who get/do reviews and endorsements; with hefty fines involved.
Read more…
Tags: affiliate internet marketing tip, affiliate internet marketing web, affiliate marketing campaigns, affiliate marketing guide, affiliate marketing online, affiliate marketing strategies, affiliate marketing strategy, affiliate marketing success, affiliate marketing tactics, affiliate marketing techniques, affiliate marketing tips, ftc act, ftc advertising, ftc affiliate marketing, ftc commission, ftc complaints, ftc consumer, ftc consumer protection, ftc law, ftc laws, ftc scam, ftc scams, learn affiliate marketing, testimonial, using customer testimonials, using testimonials
Posted by David on in
Other Stuff Recently, the U.S. Federal Trade Commission (FTC) started investigating some common, although not exactly ethical, marketing practices but ones you may unknowingly and innocently do.
I did some research to make sure I’m not potentially at risk and, while not a lawyer, I don’t think I am.
I also don’t think most marketers would find themselves purposely at risk but the practices are common enough that you might not even know you were so I wanted you to know about this so you could look at your business before it was too late.
Anyway, there are a couple of investigations that are of particular interest to me and other Internet Marketers.
The first is…
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